Thanks. Thank you. Those who know me and work with me know I say and write these words over 60 times a day. I give thanks every day I wake up and every evening as well. So it may come as no surprise that Thanksgiving is one of my favorite holidays.
On the surface I like it because I get to cook, feed people, eat, and share time with my larger family. Quietly though, amidst the hustle and bustle, I am resonating with a lot of gratitude, even days before.
One of the ways I give thanks is to consider what other people want. And when I say other people, I am mindful (or at least in my view), that we are not separate, but all connected like a family.
I thank with doing as well as with words. This year I made some choices for the larger Chocolove family feast: to hold the line on flavor, product integrity, and price. We actually reduced our wholesale list price nationwide and you were deservingly at the heart of that decision. By working both harder and smarter, we found a way to do it—as our way of saying thank you.