Chocolove Opens New Factory
Running as smooth as melted cocoa butter, Chocolove’s custom chocolate factory is now in full production. Designed and built by Chocolove's owner and founder, Timothy Moley, the new 10,000 square foot chocolate factory combines the best of hands-on, European-style chocolate making with state-of-the-art technology.
"Chocolove's new production facility is a departure from current manufacturing trends that outsource production overseas and south of the border," says Moley. 'The new factory allows us to maintain optimal product quality and respond immediately to any problems on the production line. Chocolove bars are now literally made-to-order, stored very briefly in our temperature controlled facility and shipped almost immediately to our distributors and wholesalers. Our new process helps minimize the types of damage typical to transit and storage which other chocolate manufacturers may encounter. The result is some of the freshest chocolate on the market for the best consumer experience possible."
Along with the new factory, Chocolove rolled out a new bar shape, new wrappers and new shelf packaging. The new bar shape features curvaceous bite size squares that offer a more pleasurable sensation to the consumer’s palate. Each square features Chocolove’s trademarked heart insignia. The alluring new bar shape is distinctly wrapped in a design reminiscent of love letters complete with a classic love poem. Cocoa percentages are boldly declared on the front of each wrapper for easy identification.
"The larger cocoa percent on the wrapper makes it even easier for our consumers to recognize cocoa content in the bars. Our Rich Dark 65%, Strong Dark 70% and Extra Strong Dark 77% bars are especially popular with consumers watching their carbohydrate count. The higher the cocoa content, the lower the net carbohydrates," says Moley.
For the retailer, Chocolove's new slide rite 12-pack carton is even easier to stock. Designed by Chocolove's owner, Timothy Moley, it complements the distinct wrapper design and elegantly displays the new bars. The original design won a Gold Award at the National Paperbox Association 54 the annual packaging competition as an outstanding example of progressive packaging for the year 2003. Moley was also presented with a Gold Award for graphic design.
Chocolove is available from major national distributors Tree of Life and UNFI as well as smaller distributors across the country. To find a distributor near you contact Chocolove at 888-246-2656 or email laurie@chocolove.com.
About Chocolove
Independently owned and operated, Chocolove creates premium Belgian chocolate bars in 10 distinct flavors. Chocolove bars are sold coast to coast through select specialty retailers, gourmet grocers and natural food stores including Whole Foods and Wild Oats.
